By Campaign
Impressions, reach, spend and conversions per campaign, show and episode by day, week or month, or per-campaign totals.
For the most accurate YouTube Engaged Views and attribution numbers, set
endDateto at least 3 days before today. Numbers in the last 3 days may include estimates and can change once YouTube reports actual data.
This endpoint utilizes a task system.
Please read the description of Get status of file processing to understand how it works.
const url = 'https://backend.podscribe.ai/api/public/impressions';const options = { method: 'POST', headers: {Authorization: 'Bearer <token>', 'Content-Type': 'application/json'}, body: '{"fields":["Week","Day","Advertiser","Media Type","Type","Tags","Spend","Publisher","Campaign","Show","Episode","Publish Date","Podcast & Streaming Impressions","YouTube Views","Reach","Visitors","Visits","Leads","Installs","Signups","Purchases","Revenue","Visitors Modeled","Visits Modeled","Leads Modeled","Installs Modeled","Signups Modeled","Purchases Modeled","Revenue Modeled","Promo codes","Clicks","Campaign ID","Campaign Internal ID","Publisher ID","Product","Initiative","Business Line","Rumble Impressions","Spotify Video Impressions","Episode GUID","Campaign & Initiative","Campaign Promo","Campaign Start Date","Campaign Expected Date","Campaign End Date"],"fieldMapping":{"Day":"timestamp","Publish Date":"episode_upload"},"formatting":{"numberFormatting":true,"summary":true},"name":"example","startDate":"example","endDate":"example","advertiser":[],"ytSimulcastConv":true,"rSimulcastConv":true,"svSimulcastConv":true,"ytSimulcastConvWeight":1,"rSimulcastConvWeight":0.7,"svSimulcastConvWeight":0.7,"includeYtSpend":false,"spendOnPublishDate":true,"useSettingsProfiles":false,"attributionWindow":30,"attributionStreamingWindow":14,"attributionSaiWindow":30,"attributionModel":"first","attributionPreset":"any","excludeReferrers":["email","facebook","tiktok","instagram","twitter"],"excludeUtmMediums":["email","facebook","fb","tiktok","sms","social","klaviyo","youtube","instagram","ig"],"excludeUtmSources":["email","facebook","fb","tiktok","twitter","klaviyo","youtube","instagram","ig"],"excludePriorCustomers":false,"excludePriorVisitors":false,"showIncrementalResults":false,"incrementalDisplayType":"channel","incCiCertainty":95,"timeRangeConv":false,"timeRangeConvWithWindow":false,"timeGrouping":"all","geoGrouping":"country","useNonPurchasesRevenue":false,"weekStartsOn":"monday","aggregateEpisodicBuysPerShow":false,"skipCampaignTransliteration":false,"campaignTags":["example"],"campaignTagsExclude":false,"modelPublicSpaceIps":true,"modelOffline":true}'};
try { const response = await fetch(url, options); const data = await response.json(); console.log(data);} catch (error) { console.error(error);}import requests
url = "https://backend.podscribe.ai/api/public/impressions"
payload = { "fields": ["Week", "Day", "Advertiser", "Media Type", "Type", "Tags", "Spend", "Publisher", "Campaign", "Show", "Episode", "Publish Date", "Podcast & Streaming Impressions", "YouTube Views", "Reach", "Visitors", "Visits", "Leads", "Installs", "Signups", "Purchases", "Revenue", "Visitors Modeled", "Visits Modeled", "Leads Modeled", "Installs Modeled", "Signups Modeled", "Purchases Modeled", "Revenue Modeled", "Promo codes", "Clicks", "Campaign ID", "Campaign Internal ID", "Publisher ID", "Product", "Initiative", "Business Line", "Rumble Impressions", "Spotify Video Impressions", "Episode GUID", "Campaign & Initiative", "Campaign Promo", "Campaign Start Date", "Campaign Expected Date", "Campaign End Date"], "fieldMapping": { "Day": "timestamp", "Publish Date": "episode_upload" }, "formatting": { "numberFormatting": True, "summary": True }, "name": "example", "startDate": "example", "endDate": "example", "advertiser": [], "ytSimulcastConv": True, "rSimulcastConv": True, "svSimulcastConv": True, "ytSimulcastConvWeight": 1, "rSimulcastConvWeight": 0.7, "svSimulcastConvWeight": 0.7, "includeYtSpend": False, "spendOnPublishDate": True, "useSettingsProfiles": False, "attributionWindow": 30, "attributionStreamingWindow": 14, "attributionSaiWindow": 30, "attributionModel": "first", "attributionPreset": "any", "excludeReferrers": ["email", "facebook", "tiktok", "instagram", "twitter"], "excludeUtmMediums": ["email", "facebook", "fb", "tiktok", "sms", "social", "klaviyo", "youtube", "instagram", "ig"], "excludeUtmSources": ["email", "facebook", "fb", "tiktok", "twitter", "klaviyo", "youtube", "instagram", "ig"], "excludePriorCustomers": False, "excludePriorVisitors": False, "showIncrementalResults": False, "incrementalDisplayType": "channel", "incCiCertainty": 95, "timeRangeConv": False, "timeRangeConvWithWindow": False, "timeGrouping": "all", "geoGrouping": "country", "useNonPurchasesRevenue": False, "weekStartsOn": "monday", "aggregateEpisodicBuysPerShow": False, "skipCampaignTransliteration": False, "campaignTags": ["example"], "campaignTagsExclude": False, "modelPublicSpaceIps": True, "modelOffline": True}headers = { "Authorization": "Bearer <token>", "Content-Type": "application/json"}
response = requests.post(url, json=payload, headers=headers)
print(response.json())curl --request POST \ --url https://backend.podscribe.ai/api/public/impressions \ --header 'Authorization: Bearer <token>' \ --header 'Content-Type: application/json' \ --data '{ "fields": [ "Week", "Day", "Advertiser", "Media Type", "Type", "Tags", "Spend", "Publisher", "Campaign", "Show", "Episode", "Publish Date", "Podcast & Streaming Impressions", "YouTube Views", "Reach", "Visitors", "Visits", "Leads", "Installs", "Signups", "Purchases", "Revenue", "Visitors Modeled", "Visits Modeled", "Leads Modeled", "Installs Modeled", "Signups Modeled", "Purchases Modeled", "Revenue Modeled", "Promo codes", "Clicks", "Campaign ID", "Campaign Internal ID", "Publisher ID", "Product", "Initiative", "Business Line", "Rumble Impressions", "Spotify Video Impressions", "Episode GUID", "Campaign & Initiative", "Campaign Promo", "Campaign Start Date", "Campaign Expected Date", "Campaign End Date" ], "fieldMapping": { "Day": "timestamp", "Publish Date": "episode_upload" }, "formatting": { "numberFormatting": true, "summary": true }, "name": "example", "startDate": "example", "endDate": "example", "advertiser": [], "ytSimulcastConv": true, "rSimulcastConv": true, "svSimulcastConv": true, "ytSimulcastConvWeight": 1, "rSimulcastConvWeight": 0.7, "svSimulcastConvWeight": 0.7, "includeYtSpend": false, "spendOnPublishDate": true, "useSettingsProfiles": false, "attributionWindow": 30, "attributionStreamingWindow": 14, "attributionSaiWindow": 30, "attributionModel": "first", "attributionPreset": "any", "excludeReferrers": [ "email", "facebook", "tiktok", "instagram", "twitter" ], "excludeUtmMediums": [ "email", "facebook", "fb", "tiktok", "sms", "social", "klaviyo", "youtube", "instagram", "ig" ], "excludeUtmSources": [ "email", "facebook", "fb", "tiktok", "twitter", "klaviyo", "youtube", "instagram", "ig" ], "excludePriorCustomers": false, "excludePriorVisitors": false, "showIncrementalResults": false, "incrementalDisplayType": "channel", "incCiCertainty": 95, "timeRangeConv": false, "timeRangeConvWithWindow": false, "timeGrouping": "all", "geoGrouping": "country", "useNonPurchasesRevenue": false, "weekStartsOn": "monday", "aggregateEpisodicBuysPerShow": false, "skipCampaignTransliteration": false, "campaignTags": [ "example" ], "campaignTagsExclude": false, "modelPublicSpaceIps": true, "modelOffline": true }'Request Bodyrequired
Section titled “Request Bodyrequired”Exact CSV column header names to include, in order. If omitted, all CSV columns not excluded by default for the resolved report configuration are included. Allowed values list all built-in static columns, including incrementality column names selectable when showIncrementalResults is true. Campaign Incremental % columns require campaign-level incrementalDisplayType. Confidence-interval columns and Incrementality Source are available on this endpoint; Incrementality Source is not available with geoGrouping. Incrementality columns are controlled by showIncrementalResults and incrementalDisplayType. “Show ID” is excluded by default except for advertisers that previously had it enabled; request it explicitly through fields. “Incrementality Source” is excluded by default, must be explicitly requested, and is not available when geoGrouping is provided. Advertiser-specific custom action columns (<custom_action> and <custom_action> Modeled) may also be available, including when geoGrouping is set. Mapped custom actions are excluded by default unless listed here. Custom-action incrementality columns follow showIncrementalResults and incrementalDisplayType. “Geo” is available when geoGrouping is provided. “Country” is available when geoGrouping is provided. “DMA Code” is available when geoGrouping is "DMA".
Object to customize column headers in the CSV output (keys are default header names).
Example
{ "Day": "timestamp", "Publish Date": "episode_upload"}Object to setup the formatting of CSV output.
{numberFormatting,summary,totals}
Smart-format as currency, percentage, or comma-separated values for readability.
Include a report summary at the top of the report, featuring the Report Title, Advertiser, and Dates
Total all columns at the bottom of the report. Total reach is calculated for the whole report, not summed from the rows.
Example
{ "numberFormatting": true, "summary": true}Optional display name for the generated report. Shown in the Reports UI. Ignored when an identical cached report is reused; pass a new request (or wait for cache expiry) to apply a new name.
Start date timestamp (e.g., “2023-10-10”). Default is 3 months ago.
End date timestamp (e.g., “2023-10-10”). Default is one week forward.
List of advertiser names. Default is all user advertisers.
If true, the audio conversion rate for simulcast buys will be applied to the YouTube views of the corresponding YouTube ad.
If true, the audio conversion rate for simulcast buys will be applied to the Rumble views of the corresponding Rumble ad.
If true, the audio conversion rate for simulcast buys will be applied to the Spotify video views of the corresponding Spotify video ad.
Model Conversions For YouTube weight. When useSettingsProfiles is true, can be overridden by the advertiser’s settings profile.
Model Conversions For Rumble weight. When useSettingsProfiles is true, can be overridden by the advertiser’s settings profile.
Model Conversions For Spotify Video weight. When useSettingsProfiles is true, can be overridden by the advertiser’s settings profile.
If false, spend is not calculated for:
- YouTube-only campaigns
- Simulcast campaigns with YouTube views only
Determines how spend is applied for episodic ad buys.
If enabled, spend is applied on the ad’s publish date.
If disabled, spend is prorated based on impression delivery over the first 30 days of baked-in campaigns.
Enables the use of settings profiles for the request.
When set to true, the request will use the settings profile associated with the selected advertiser.
Any settings from the profile can still be overridden by explicitly provided request parameters.
Days between converted_at and touched_at.
Days between converted_at and touched_at for streaming.
Days between converted_at and touched_at for SAI.
Attribution model.
Device-graph attribution preset, matching the Device Graph Usage control in the UI.
Omitted: the default preset is resolved per advertiser. Most advertisers default to any; a small number are configured differently.
Referrers to exclude.
UTM mediums to exclude.
UTM sources to exclude.
If true, the results will exclude prior customers.
If true, the results will exclude prior visitors.
If true, incremental columns are available in the output. “Incrementality Source” remains excluded by default and must be explicitly requested through fields.
Level at which incrementality is calculated. smart_serve_or_channel and smart_serve_or_campaign use SmartServe incrementality where available, otherwise channel or campaign level.
Confidence interval certainty percent for incrementality confidence-interval columns. Higher certainty produces a wider interval; lower certainty produces a narrower one. Omitted default is 95. Requires showIncrementalResults.
If true, the results will only include conversions from impressions in this time range (strict when timeRangeConvWithWindow is omitted or false).
Used with timeRangeConv. If true, only impressions inside the selected report date range are eligible and attributed conversions extend through the configured conversion window after the report end date.
Group impressions by day, week, month or without grouping if “all” is passed.
Group impressions by geo. Options: “country”, “zip”, “region”, “DMA”. Note: When “geoGrouping” is used, YouTube modeling will be disabled. “Incrementality Source” is not available for geo-grouped reports.
Include revenue from custom events where order_value is non-zero.
The day of the week to start the week.
If true, aggregate episodic buy rows per show (one row per show instead of per episode).
If true, keep original Unicode characters in the Campaign and Campaign & Initiative columns (no ASCII transliteration). Other text columns still transliterate.
Filter campaigns by tags (same as UI reporting campaign tags filter).
If true, exclude campaigns matching campaignTags instead of including them.
If false, disable public/public-space IP modeling so results are based on YouTube only. Matches the “Model Public Space IPs” toggle in the advertiser dashboard. If useSettingsProfiles is true and a single advertiser is given, the advertiser’s settings profile can override the default.
If true, include offline modeling. If useSettingsProfiles is true and a single advertiser is given, the advertiser’s settings profile can override the default.
Response Body
Section titled “Response Body”OK
ID of the file processing task.
Task status: pending, done or failed.
Link to download the result file. Returned once the file is ready.
{ "status": "pending"}Result file
Section titled “Result file”| Field | Type | Example | Description |
|---|---|---|---|
| Week | string | 2023-12-18 | Date of the week in the format YYYY-mm-DD. |
| Day | string | 2023-12-23 | Date of the day in the format YYYY-mm-DD. |
| Advertiser | string | demoAdvertiser | Name of the advertiser for the media content. |
| Media Type | string | podcast | Type of media content, such as “podcast,” “podcast and youtube,” “youtube,” “simulcast,” or “streaming.” |
| Type | string | baked-in | Type of ad integration, either “baked-in” or “dai” (Dynamic Ad Insertion). |
| Tags | string | Retail | Optional tags associated with the campaign. |
| Spend | number | 123 | Amount spent on the advertisement, if applicable. |
| Publisher | string | Some publisher | Name of the publisher or platform hosting the content. |
| Campaign | string | My Campaign | Name of the advertising campaign. |
| Show | string | Some Show | Name of the show associated with the media content. |
| Show ID | number | 123 | Podscribe ID of the show. Excluded by default except for previously enabled advertisers; request via fields. |
| Episode | string | Some Ep | Name or identifier of the specific episode, if applicable. |
| Publish Date | string | 2023-12-18 | Date when the media content was published, in the format YYYY-mm-DD. |
| Podcast & Streaming Impressions | number | 123 | Number of podcast & streaming impressions, if applicable. |
| Delivered Contracted Impressions | number | 123 | DAI impressions within flight dates, capped by expected impressions. Hidden by default; request via fields. |
| YouTube Views | number | 123 | Number of views for YouTube content, if applicable. |
| Reach | number | 123 | Reach represents the total number of unique users who saw the ad. |
| Visitors | number | 123 | Number of visitors to a website, if applicable. |
| Visits | number | 123 | Number of visits to a website, if applicable. |
| Leads | number | 123 | Number of leads generated, if applicable. |
| Installs | number | 123 | Number of app installations, if applicable. |
| Signups | number | 123 | Number of signups or registrations, if applicable. |
| Purchases | number | 123 | Number of purchases made, if applicable. |
| <custom_action> | number | 123 | Count of an advertiser-defined custom event. Header is the action name (e.g. “order_complete”). Also included when geoGrouping is set. Mapped actions are excluded by default unless listed in fields. |
| Revenue | number | 123 | Revenue generated, if applicable. |
| Visitors Modeled | number | 123 | Modeled number of visitors based on data analysis, if applicable. |
| Visits Modeled | number | 123 | Modeled number of visits based on data analysis, if applicable. |
| Leads Modeled | number | 123 | Modeled number of leads based on data analysis, if applicable. |
| Installs Modeled | number | 123 | Modeled number of app installations based on data analysis, if applicable. |
| Signups Modeled | number | 123 | Modeled number of signups based on data analysis, if applicable. |
| Purchases Modeled | number | 123 | Modeled number of purchases based on data analysis, if applicable. |
| Revenue Modeled | number | 123 | Modeled revenue based on data analysis, if applicable. |
| <custom_action> Modeled | number | 123 | Modeled count of the custom event. Header is “geoGrouping is set. |
| Promo codes | number | 123 | Number of times promo codes associated with the ad were used, if applicable. |
| Clicks | number | 123 | How many times link was clicked. |
| Campaign ID | string | some-campaign-id | Identifier for the advertising campaign. |
| Campaign Internal ID | string | mycampaign | The campaign’s identifier in Podscribe. |
| Podscribe Campaign ID | string | 3105cc60-3970-11f1-a827-67ac2fdfebc6 | Unique Podscribe campaign request ID. |
| Publisher ID | string | 123 | Podscribe publisher ID. |
| Product | string | some-product | The product name. |
| Initiative | string | some-initiative | The initiative name. |
| Business Line | string | some-business-line | The business line name. |
| Rumble Impressions | number | 123 | Number of Rumble impressions, if applicable. |
| Spotify Video Impressions | number | 123 | Number of Spotify video impressions, if applicable. |
| Episode GUID | string | episode-guid | Guid of the episode |
| Episode ID | number | 123 | Podscribe ID of the episode, if applicable. |
| Campaign Promo | string | SALE20 | A string value representing a promotional code associated with a campaign |
| Campaign Geo | string | United States | Name of the campaign country |
| Incrementality Source | string | Synthetic - Channel | Provenance of the row’s incrementality values. Possible values: “SmartServe”, “SmartServe (PSA)”, “SmartServe (Holdout)”, “Synthetic - Campaign”, or “Synthetic - Channel”. Excluded by default; explicitly add this field and enable showIncrementalResults. Not available with geoGrouping. |
| Incremental Visitors | number | 123 | Incremental visitors vs holdout. Requires showIncrementalResults. |
| Incremental Visitors % | number | 0.05 | Incremental visitors as a share of impressions. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Incremental Visitors Modeled | number | 123 | Modeled incremental visitors. Requires showIncrementalResults. |
| Incremental Visitors Modeled % | number | 0.05 | Modeled incremental visitors as a share of impressions. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Visitors Campaign Incremental % | number | 0.05 | Campaign-level visitors incrementality. Requires showIncrementalResults and campaign-level incrementalDisplayType. |
| Visitors Channel Incremental % | number | 0.05 | Channel-level visitors incrementality. Requires showIncrementalResults. |
| Incremental Leads | number | 123 | Incremental leads vs holdout. Requires showIncrementalResults. |
| Incremental Leads % | number | 0.05 | Incremental leads as a share of impressions. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Incremental Leads Modeled | number | 123 | Modeled incremental leads. Requires showIncrementalResults. |
| Incremental Leads Modeled % | number | 0.05 | Modeled incremental leads as a share of impressions. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Leads Campaign Incremental % | number | 0.05 | Campaign-level leads incrementality. Requires showIncrementalResults and campaign-level incrementalDisplayType. |
| Leads Channel Incremental % | number | 0.05 | Channel-level leads incrementality. Requires showIncrementalResults. |
| Incremental Installs | number | 123 | Incremental installs vs holdout. Requires showIncrementalResults. |
| Incremental Installs % | number | 0.05 | Incremental installs as a share of impressions. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Incremental Installs Modeled | number | 123 | Modeled incremental installs. Requires showIncrementalResults. |
| Incremental Installs Modeled % | number | 0.05 | Modeled incremental installs as a share of impressions. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Installs Campaign Incremental % | number | 0.05 | Campaign-level installs incrementality. Requires showIncrementalResults and campaign-level incrementalDisplayType. |
| Installs Channel Incremental % | number | 0.05 | Channel-level installs incrementality. Requires showIncrementalResults. |
| Incremental Signups | number | 123 | Incremental signups vs holdout. Requires showIncrementalResults. |
| Incremental Signups % | number | 0.05 | Incremental signups as a share of impressions. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Incremental Signups Modeled | number | 123 | Modeled incremental signups. Requires showIncrementalResults. |
| Incremental Signups Modeled % | number | 0.05 | Modeled incremental signups as a share of impressions. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Signups Campaign Incremental % | number | 0.05 | Campaign-level signups incrementality. Requires showIncrementalResults and campaign-level incrementalDisplayType. |
| Signups Channel Incremental % | number | 0.05 | Channel-level signups incrementality. Requires showIncrementalResults. |
| Incremental Purchases | number | 123 | Incremental purchases vs holdout. Requires showIncrementalResults. |
| Incremental Purchases % | number | 0.05 | Incremental purchases as a share of impressions. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Incremental Purchases Modeled | number | 123 | Modeled incremental purchases. Requires showIncrementalResults. |
| Incremental Purchases Modeled % | number | 0.05 | Modeled incremental purchases as a share of impressions. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Purchases Campaign Incremental % | number | 0.05 | Campaign-level purchases incrementality. Requires showIncrementalResults and campaign-level incrementalDisplayType. |
| Purchases Channel Incremental % | number | 0.05 | Channel-level purchases incrementality. Requires showIncrementalResults. |
| Incremental Visits | number | 123 | Incremental visits vs holdout. Requires showIncrementalResults. |
| Incremental Visits % | number | 0.05 | Incremental visits as a share of impressions. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Incremental Visits Modeled | number | 123 | Modeled incremental visits. Requires showIncrementalResults. |
| Incremental Visits Modeled % | number | 0.05 | Modeled incremental visits as a share of impressions. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Visits Campaign Incremental % | number | 0.05 | Campaign-level visits incrementality. Requires showIncrementalResults and campaign-level incrementalDisplayType. |
| Visits Channel Incremental % | number | 0.05 | Channel-level visits incrementality. Requires showIncrementalResults. |
| Incremental Revenue | number | 123 | Incremental revenue vs holdout. Requires showIncrementalResults. |
| Incremental Revenue Modeled | number | 123 | Modeled incremental revenue. Requires showIncrementalResults. |
| Visits Campaign Confidence Interval (+/- range) | number | 0.02 | Campaign-level visits incrementality confidence interval. Requires showIncrementalResults and campaign-level incrementalDisplayType. Excluded by default; request via fields. Not available with geoGrouping. |
| Visits Channel Confidence Interval (+/- range) | number | 0.02 | Channel-level visits incrementality confidence interval. Requires showIncrementalResults. Excluded by default; request via fields. Not available with geoGrouping. |
| Visitors Campaign Confidence Interval (+/- range) | number | 0.02 | Campaign-level visitors incrementality confidence interval. Requires showIncrementalResults and campaign-level incrementalDisplayType. Excluded by default; request via fields. Not available with geoGrouping. |
| Visitors Channel Confidence Interval (+/- range) | number | 0.02 | Channel-level visitors incrementality confidence interval. Requires showIncrementalResults. Excluded by default; request via fields. Not available with geoGrouping. |
| Signups Campaign Confidence Interval (+/- range) | number | 0.02 | Campaign-level signups incrementality confidence interval. Requires showIncrementalResults and campaign-level incrementalDisplayType. Excluded by default; request via fields. Not available with geoGrouping. |
| Signups Channel Confidence Interval (+/- range) | number | 0.02 | Channel-level signups incrementality confidence interval. Requires showIncrementalResults. Excluded by default; request via fields. Not available with geoGrouping. |
| Purchases Campaign Confidence Interval (+/- range) | number | 0.02 | Campaign-level purchases incrementality confidence interval. Requires showIncrementalResults and campaign-level incrementalDisplayType. Excluded by default; request via fields. Not available with geoGrouping. |
| Purchases Channel Confidence Interval (+/- range) | number | 0.02 | Channel-level purchases incrementality confidence interval. Requires showIncrementalResults. Excluded by default; request via fields. Not available with geoGrouping. |
| Installs Campaign Confidence Interval (+/- range) | number | 0.02 | Campaign-level installs incrementality confidence interval. Requires showIncrementalResults and campaign-level incrementalDisplayType. Excluded by default; request via fields. Not available with geoGrouping. |
| Installs Channel Confidence Interval (+/- range) | number | 0.02 | Channel-level installs incrementality confidence interval. Requires showIncrementalResults. Excluded by default; request via fields. Not available with geoGrouping. |
| Leads Campaign Confidence Interval (+/- range) | number | 0.02 | Campaign-level leads incrementality confidence interval. Requires showIncrementalResults and campaign-level incrementalDisplayType. Excluded by default; request via fields. Not available with geoGrouping. |
| Leads Channel Confidence Interval (+/- range) | number | 0.02 | Channel-level leads incrementality confidence interval. Requires showIncrementalResults. Excluded by default; request via fields. Not available with geoGrouping. |
| Downloads Incremental | number | 123 | Incremental downloads. Smart promo reports only. Requires showIncrementalResults. |
| Downloads Incremental Modeled | number | 123 | Modeled incremental downloads. Smart promo reports only. Requires showIncrementalResults. |
| Downloads Campaign Incremental % | number | 0.05 | Campaign-level downloads incrementality. Smart promo reports only. Requires showIncrementalResults and campaign-level incrementalDisplayType. |
| Downloads Channel Incremental % | number | 0.05 | Channel-level downloads incrementality. Smart promo reports only. Requires showIncrementalResults. |
| Downloads Campaign Confidence Interval (+/- range) | number | 0.02 | Campaign-level downloads incrementality confidence interval. Smart promo reports only. Requires showIncrementalResults and campaign-level incrementalDisplayType. Excluded by default; request via fields. Not available with geoGrouping. |
| Downloads Channel Confidence Interval (+/- range) | number | 0.02 | Channel-level downloads incrementality confidence interval. Smart promo reports only. Requires showIncrementalResults. Excluded by default; request via fields. Not available with geoGrouping. |
| Conversions Campaign Confidence Interval (+/- range) | number | 0.02 | Campaign-level conversions incrementality confidence interval. Smart promo reports only. Requires showIncrementalResults and campaign-level incrementalDisplayType. Excluded by default; request via fields. Not available with geoGrouping. |
| Conversions Channel Confidence Interval (+/- range) | number | 0.02 | Channel-level conversions incrementality confidence interval. Smart promo reports only. Requires showIncrementalResults. Excluded by default; request via fields. Not available with geoGrouping. |
| Campaign Start Date | string | 2015-03-19 | Campaign start date in the format YYYY-mm-DD |
| Campaign End Date | string | 2015-03-19 | Campaign end date in the format YYYY-mm-DD |
| Campaign Expected Date | string | 2015-03-19 | Campaign expected date in the format YYYY-mm-DD |
| Campaign Spend | number | 5000 | Booked cost of the campaign flight, or Podscribe’s estimate when no rate is set. Blank for flights priced by CPM. Unlike Spend, this is planned rather than delivered. Excluded by default; request via fields. |
| Expected Impressions | number | 250000 | Number of impressions the campaign flight was booked to deliver, as opposed to the delivered impression columns. Excluded by default; request via fields. |
| Adswizz Campaign ID | string | 12345 | Adswizz campaign ID from pixel params (Adswizz platforms: adswizz, streaming_adswizz, adswizz_ron, streaming_adswizz_simple). Only populated when the column is requested and impressions were served via Adswizz. |
| Month | string | 2023-12-01 | First day of the month in YYYY-mm-DD. Present when timeGrouping is month. |
| eCPM | number | 12.5 | Estimated cost per thousand impressions. Excluded by default; request via fields. |
| CPM | number | 10 | Cost per thousand impressions. Excluded by default; request via fields. |
| CPA | number | 15 | Cost per acquisition. Available only for advertisers with CPA billing enabled. |
| Genre | string | Comedy | Genre of the show. Excluded by default; request via fields. |
| Episode Duration | number | 3600 | Episode duration in seconds. Excluded by default; request via fields. |
| Ad Servers | string | megaphone | Ad servers that served the impressions. Excluded by default; request via fields. |
| Frequency | number | 1.5 | Average impressions per unique listener. Available when timeGrouping is all. Excluded by default; request via fields. |
| Visitors % | number | 0.05 | Visitors as a share of impressions. Available when timeGrouping is all. Excluded by default; request via fields. |
| Visits % | number | 0.04 | Visits as a share of impressions. Available when timeGrouping is all. Excluded by default; request via fields. |
| Leads % | number | 0.01 | Leads as a share of impressions. Available when timeGrouping is all. Excluded by default; request via fields. |
| Installs % | number | 0.01 | Installs as a share of impressions. Available when timeGrouping is all. Excluded by default; request via fields. |
| Signups % | number | 0.02 | Signups as a share of impressions. Available when timeGrouping is all. Excluded by default; request via fields. |
| Purchases % | number | 0.02 | Purchases as a share of impressions. Available when timeGrouping is all. Excluded by default; request via fields. |
| Visitors Modeled % | number | 0.05 | Modeled visitors as a share of impressions. Available when timeGrouping is all. Excluded by default; request via fields. |
| Visits Modeled % | number | 0.04 | Modeled visits as a share of impressions. Available when timeGrouping is all. Excluded by default; request via fields. |
| Leads Modeled % | number | 0.01 | Modeled leads as a share of impressions. Available when timeGrouping is all. Excluded by default; request via fields. |
| Installs Modeled % | number | 0.01 | Modeled installs as a share of impressions. Available when timeGrouping is all. Excluded by default; request via fields. |
| Signups Modeled % | number | 0.02 | Modeled signups as a share of impressions. Available when timeGrouping is all. Excluded by default; request via fields. |
| Purchases Modeled % | number | 0.02 | Modeled purchases as a share of impressions. Available when timeGrouping is all. Excluded by default; request via fields. |
| Downloads | number | 123 | Download count. Smart promo reports only. |
| New Downloads | number | 123 | New download count. Smart promo reports only. |
| New Subscriber Downloads | number | 123 | New subscriber download count. Smart promo reports only. |
| New Subscribers | number | 123 | New subscriber count. Smart promo reports only. |
| Converted Devices | number | 123 | Converted device count. Smart promo reports only. |
| New Conversions | number | 123 | New conversion count. Smart promo reports only. |
| Downloads Modeled | number | 123 | Modeled download count. Smart promo reports only. |
| New Downloads Modeled | number | 123 | Modeled new download count. Smart promo reports only. |
| New Subscriber Downloads Modeled | number | 123 | Modeled new subscriber download count. Smart promo reports only. |
| New Subscribers Modeled | number | 123 | Modeled new subscriber count. Smart promo reports only. |
| Converted Devices Modeled | number | 123 | Modeled converted device count. Smart promo reports only. |
| New Conversions Modeled | number | 123 | Modeled new conversion count. Smart promo reports only. |
| ROAS | number | 2.5 | Return on advertising spend. Available when timeGrouping is all. |
| ROAS Modeled | number | 2.5 | Modeled return on advertising spend. Available when timeGrouping is all. |
| AOV | number | 45 | Average order value. Available when timeGrouping is all. |
| AOV Modeled | number | 45 | Modeled average order value. Available when timeGrouping is all. |
| Cost Per Visitor | number | 12 | Spend divided by visitors. Available when timeGrouping is all. |
| Cost Per Visitor Modeled | number | 12 | Spend divided by modeled visitors. Available when timeGrouping is all. |
| Cost Per Lead | number | 20 | Spend divided by leads. Available when timeGrouping is all. |
| Cost Per Lead Modeled | number | 20 | Spend divided by modeled leads. Available when timeGrouping is all. |
| Cost Per Install | number | 25 | Spend divided by installs. Available when timeGrouping is all. |
| Cost Per Install Modeled | number | 25 | Spend divided by modeled installs. Available when timeGrouping is all. |
| Cost Per Signup | number | 18 | Spend divided by signups. Available when timeGrouping is all. |
| Cost Per Signup Modeled | number | 18 | Spend divided by modeled signups. Available when timeGrouping is all. |
| Cost Per Purchase | number | 30 | Spend divided by purchases. Available when timeGrouping is all. |
| Cost Per Purchase Modeled | number | 30 | Spend divided by modeled purchases. Available when timeGrouping is all. |
| Cost Per Incremental Visitor | number | 12 | Spend divided by incremental visitors. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Cost Per Incremental Visitor Modeled | number | 12 | Spend divided by modeled incremental visitors. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Cost Per Incremental Lead | number | 20 | Spend divided by incremental leads. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Cost Per Incremental Lead Modeled | number | 20 | Spend divided by modeled incremental leads. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Cost Per Incremental Install | number | 25 | Spend divided by incremental installs. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Cost Per Incremental Install Modeled | number | 25 | Spend divided by modeled incremental installs. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Cost Per Incremental Signup | number | 18 | Spend divided by incremental signups. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Cost Per Incremental Signup Modeled | number | 18 | Spend divided by modeled incremental signups. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Cost Per Incremental Purchase | number | 30 | Spend divided by incremental purchases. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Cost Per Incremental Purchase Modeled | number | 30 | Spend divided by modeled incremental purchases. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Incremental ROAS | number | 2.5 | Incremental return on advertising spend. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Incremental ROAS Modeled | number | 2.5 | Modeled incremental return on advertising spend. Requires showIncrementalResults. Available when timeGrouping is all. Excluded by default; request via fields. |
| Itunes ID | string | 123 | iTunes ID of the show. Hidden by default; request via fields. |
| YouTube Channel / Playlist ID | string | UCxxxx | YouTube channel or playlist ID of the show. Hidden by default; request via fields. |
| Campaign & Initiative | string | Campaign / Initiative | Combined campaign and initiative label. |
| Campaign Unit | string | Mid | Booked campaign unit. Excluded by default; request via fields. |
| Campaign Creatives | string | Creative A | Campaign creative names. Excluded by default; request via fields. |
| Advertiser Industry | string | Retail | Advertiser industry. Excluded by default; request via fields. |
| Offline Purchases | number | 12 | Offline purchase conversions. Excluded by default; request via fields. |
| Online Purchases | number | 80 | Online purchase conversions. Excluded by default; request via fields. |
| Offline Purchases Modeled | number | 12 | Modeled offline purchase conversions. Excluded by default; request via fields. |
| Online Purchases Modeled | number | 80 | Modeled online purchase conversions. Excluded by default; request via fields. |
| Offline Revenue | number | 400 | Offline revenue. Excluded by default; request via fields. |
| Online Revenue | number | 3200 | Online revenue. Excluded by default; request via fields. |
| Offline Revenue Modeled | number | 400 | Modeled offline revenue. Excluded by default; request via fields. |
| Online Revenue Modeled | number | 3200 | Modeled online revenue. Excluded by default; request via fields. |
| Bill To | string | Agency | Billing account. Excluded by default; request via fields. |
| Campaign Delivery Issues | string | WRONG GEO | Campaign delivery issue flags. Excluded by default; request via fields. Not available for limited-overview API keys. |
| Campaign Placement Issues | string | STALE READ | Campaign placement issue flags. Excluded by default; request via fields. Not available for limited-overview API keys. |
| YouTube Engaged Views | number | 123 | Engaged YouTube views when Engaged Views is enabled. Hidden by default; request via fields. |
| Geo | string | US | Geographic grouping value. Available when geoGrouping is provided. |
| Country | string | US | Country. Available when geoGrouping is provided. Excluded by default; request via fields. |
| DMA Code | string | 501 | DMA code. Available when geoGrouping is "DMA". Excluded by default; request via fields. |